...or Jony Ive is the man.
I said that, if it were up to me, I would decide about textures in Apple’s iOS apps on a case-by-case basis rather than blindly making everything flat.
The key word for the design changes in iOS 7, however, isn’t “flat”. It is “coherence”.
They didn’t blindly make everything flat. They created a coherent design language. Which makes the way everything works seem to make sense—even if only subconsciously. Not to mention that it makes it more pleasing. It’s exactly the opposite of a case-by-case basis, but on a deeper level than flat versus textured.
In a sense, the flat versus textured issue simply disappears in iOS 7. The user picks the backdrop image. The content sits in a layer on top of that. Anything on top of that is not flat or textured but translucent to let the backdrop and content shine through.
Ive has shown that the same sensibilities he brings to hardware design can be applied to software with just as—if not more—spectacular results. I can’t wait until fall.
Incidentally, Sunday night I was organizing my RPG files and thinking about how I wish I had tags so I could organize them by source, publisher, and game system. Monday, they’re telling me how Mac OS X
Sea Lion Mavericks will have file tags.